Focus Group Discussion

Tiptop Focus Group Discussion helps you gather deep insight, opinions, and perspectives from customers and employees alike, in relation to the brand, products, campaigns, or even concepts, thereby helping you to form strategies and direction that fits.

Customer Focus Group

Gather customer insights like brand impression, brand positioning, buying behaviors and habits, and ideas on service and product improvements.

Employee Focus Group

Collect views from employees on existing or new company policies, employee development, career path, and employee loyalty.

Why Tiptop?

  • Professional moderator-partners who can probe the honest thoughts and viewpoints from participants

  • Large participant network so you can gather insights from your target audience

  • Easily accessible venue options with one-way mirror facilities that allow you to see the entire process

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